Addiction

Addiction Rethinking: Pet Food

Addiction started in 2002 when our founder – a leading holistic veterinary surgeon and clinical nutritionist with over 20 years’ experience– began to notice that everyday pet foods were under nourishing our pets and, in fact, causing them harm.
 Identifying a pattern between the painful skin and gastrointestinal problems in the pets he was treating and a lack of nutrition in their diets, he set out to research what pet foods were available. He found that most foods were not providing our pets with the nutrients they need to stay fit, healthy and active. The unhealthy combinations of fats, grains, by-products and additives in these foods were creating harmful food allergies and serious health problems.